Latest News
Welcome to our Member News hub—the dedicated space for our Chamber members to shine.
From major milestones and company anniversaries to exciting operational updates, we're here to help you share your success with the Amherst Area community. We believe every achievement deserves a spotlight. Ready to share your story?
Step-by-Step Guide:
- Log in to your account by pressing the orange button below
- Click News at the top of the page, next to Reports
- Select Add News Release
- Once submitted, your news release will be approved and posted to our website!
News
How Pioneer Valley Small Businesses Can Look Polished on Social Media Without the Big Budget
A professional social media presence is achievable for small businesses using free tools, a clear strategy, and consistent habits — no agency or ad budget required. In a region like the Pioneer Valley, where independent businesses span everything from hospitality and retail near downtown Amherst to healthcare services in Springfield, social media is often the first impression a potential customer forms of your brand. Only 55% of small businesses have a formal social media strategy in place — meaning
